Social media marketing is the process of building your brand equity and awareness via social media channels like Facebook, Twitter, LinkedIn and YouTube. Social media is all about relationship building, the sooner you start, the sooner you will be able to start growing your audience. One other thing is that your competitors are already involved […]
It’s a pleasure to connect with all of my sales colleagues though the new iSalesman website. By way of introduction, I’ve been selling enterprise software to large companies for more than 20 years. I’ve always been a professional salesman, and like to think I’ve learned a few things along the way. To this end, I’ll […]
My company, iSalesman.com provides a very unique Lead to Sales Service. We deploy sophisticated technologies to derive sales leads for our clients and our legion of B2B Sales Agents. As we see advancements in technologies related to identifying and communicating with new Prospects for our client’s, we are amazed by these technologies’ impact on increasing sales performance. […]
If you’d like to skip right to our free ROI calculator, click here. First off let me apologize. I promised I would write the second part of the ROI Calculator Blog series the week after the first one (two weeks ago) but the Holiday spirit overwhelmed me. I am now back in the iSalesman saddle and […]
If you’d like to skip right to our free ROI calculator, click here. Back in the day when I was a junior sales representative for IBM we had to go through some rigorous sales training before we earned the right to call on a client. This included 6 weeks at the Dallas, Texas Sales University and […]
Over a century ago, retailing pioneer John Wanamaker famously said “Half my advertising is wasted, I just don’t know which half.” The same challenge confronts most companies today. But what if you could know exactly which of your lead sources was producing what results and calculate your marketing and sales costs to the penny on […]
Many companies are less than forthright when discussing the length and makeup of their sales cycle with current and prospective salespeople. They fear that if their salespeople clearly understand just how long it will take before the first commission check hits their bank account – and how many hurdles will have to be jumped along […]
Too often, I see companies placing the burden of Marketing on the shoulders of their salespeople, obscuring their true function and diminishing their effectiveness. In The World’s Greatest Sales Team, I imagine a firm which gives salespeople every opportunity to succeed by relieving that burden, allowing their salespeople to do what they do best; sell. […]
